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Category Analyst - Derbyshire

Snacking & Confectionery - Category/Marketing
Ref: 154 Date Posted: Monday 24 Sep 2018

Swizzels Matlow is the UK’s largest family owned confectionery manufacturer and one of the fastest growing confectionery companies in the UK. They are currently looking to recruit a Category Analyst to join their team based in New Mills, reporting to the head of marketing and collaborating with the UK and Ireland sales team.

Key Responsibilities

  • Analysing and interpreting data from a variety of sources, including IRI confectionery category data, named account data, Internal sales figures, SalesOut data, and retailer specific data.
  • Presenting insight and strategies to both internal and external audiences to achieve strong business growth.
  • Extracting actionable insights from the data to drive business growth
  • Creating retailer-oriented presentations and attending customer meetings with the sales team.
  • Supporting the marketing team with brand plans and insights to support future product development.
  • Presenting insight and recommendations to senior management team.

Required Skills

  • Advanced analytical and numeracy skills, and strong attention to detail
  • Identify and present category trends, summarise and interpret data to deliver valuable insight and direction
  • Exceptional interpersonal and communication skills and a team mentality.
  • Ability to confidently present data in front of an audience, both internally and external parties
  • A good understanding of Excel: reporting methodologies, Pivot Tables, Sumifs and Vlookups. VBA macro understanding would be preferable although not essential
  • Competency with Powerpoint

Desirable Skills

  • Experience working with IRI Data (Temple Software) and/or SalesOut data
  • Experience with retailer platforms: Asda Retail Link, Tescolink, Sainsburys Horizon
  • Knowledge of FMCG markets

In return for meeting the above criteria the successful candidate will be rewarded with a package that includes a basic salary of between £35,000 and £40,000 per annum (dependent on experience) plus bonus. This is a fantastic opportunity to join a fast growing, ambitious company with iconic brands, where the possibilities for personal progression are broad and exciting.