Category Analyst - Derbyshire

Snacking & Confectionery - Category/Marketing
Ref: 154 Date Posted: Monday 24 Sep 2018
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Swizzels Matlow is the UK’s largest family owned confectionery manufacturer and one of the fastest growing confectionery companies in the UK. They are currently looking to recruit a Category Analyst to join their team based in New Mills, reporting to the head of marketing and collaborating with the UK and Ireland sales team.

Key Responsibilities

  • Analysing and interpreting data from a variety of sources, including IRI confectionery category data, named account data, Internal sales figures, SalesOut data, and retailer specific data.
  • Presenting insight and strategies to both internal and external audiences to achieve strong business growth.
  • Extracting actionable insights from the data to drive business growth
  • Creating retailer-oriented presentations and attending customer meetings with the sales team.
  • Supporting the marketing team with brand plans and insights to support future product development.
  • Presenting insight and recommendations to senior management team.

Required Skills

  • Advanced analytical and numeracy skills, and strong attention to detail
  • Identify and present category trends, summarise and interpret data to deliver valuable insight and direction
  • Exceptional interpersonal and communication skills and a team mentality.
  • Ability to confidently present data in front of an audience, both internally and external parties
  • A good understanding of Excel: reporting methodologies, Pivot Tables, Sumifs and Vlookups. VBA macro understanding would be preferable although not essential
  • Competency with Powerpoint

Desirable Skills

  • Experience working with IRI Data (Temple Software) and/or SalesOut data
  • Experience with retailer platforms: Asda Retail Link, Tescolink, Sainsburys Horizon
  • Knowledge of FMCG markets

In return for meeting the above criteria the successful candidate will be rewarded with a package that includes a basic salary of between £35,000 and £40,000 per annum (dependent on experience) plus bonus. This is a fantastic opportunity to join a fast growing, ambitious company with iconic brands, where the possibilities for personal progression are broad and exciting.